Jewellery Launch Campaign – Juwelier Wagner
Campaign assets Walk my Love
Creative Direction and Concept
Some projects are more than just creative work; they are a heartfelt collaboration that brings visions to life. „Walk My Love“ was exactly that — a beautiful synergy between our client, the creative direction, and the talented videography team. From the initial concept to the final visuals, this campaign was a celebration of love, elegance, and the unbreakable connection between people and their beloved dogs.
Real Dog Moms, Real Moments
One of the most delightful aspects of this campaign was working with real dog moms on set. Seeing their natural interactions, the love they share with their pets, and the way they proudly wore the matching jewelry pieces made the entire experience even more special. Authenticity was key, and nothing felt staged — it was all about capturing the beauty of everyday moments.
Alexandra, Carina and Carmen, together with their dogs Panda, Carlos and Heidi, showed the real love in front of the camera.
From Vision to Reality
With a clean, sophisticated aesthetic in mind, we created stunning photography for Juwelier Wagner’s online store and print materials, as well as engaging social media videos that bring the collection to life. Shot in a minimalistic white studio setting, each frame allowed the jewelry and the special bond it represents to take center stage. Every detail—from the soft golden glow of the pendants to the subtle elegance of the styling—was thoughtfully curated to ensure a seamless, luxurious feel.
Special thanks to ATTIC FILM for the video production, Sophia Spatt for HUM and Amir for the wonderful BTS
